Web Site Marketing Strategy

Interactive Web Site

Add Some Fun To Your Web Site Internet Marketing and Product Promotions!

How many websites have a home page where you have a search engine with a catalog that a buyer can browse? Many of them do now, and this is a standard way to market your products online. It may be a bit boring, but it does have its place in online marketing. But, what if you were able to add some fun to your home page and sell your products at the same time? Wouldn’t that make your product promotion more memorable than the rest? Probably so.

Interactive Web Site Fun

Web go-ers or those who frequent the net, are usually familiar with interactive elements such as radio buttons, multiple choice boxes, and clicking with a mouse, correct? So, why not lure your customers by teasing them with fun games and activities when they hop online? An example of this might be pop up boxes that offer a funny cartoon or video related to the web site marketing and promotes a product. Or, it can be a survey that asks people to participate in exchange for a hot Internet marketing product or eBook.

Quizzes

If you are feeling a bit competitive in 2010,  you could develop some web site Internet marketing quizzes for those visitors who wish to engage their level of expertise in any specific web marketing topic and see how they rank against others who have also completed the quiz. You can even use that as a spring board to offer info products that discuss more about the topic of your quizzes or to simply give you some assistance in your web marketing strategy performance.

Polls

Having Polls on your website are very popular, both on social networking sites and on private websites. You should work them into any web site design marketing they are easy to use and people love to answer and question and see how they compare to others who gave their opinions. It can be a great way to generate community and add some spark to a discussion too.

Virtual Tools

Throw some virtual tools into your web site Internet marketing. If you create a virtual tool that allows your customers to imagine how purchasing a specific product will impact their lives, it would really help to sell the product more effectively. For example, if you were selling wigs, you might create a tool that allowed you to upload an image of your face and then adds the wig on in a virtual try-out of the product. Of course, it will take some development work, but this is the type of interactive tool that could  really help to increase your sales.

Chat

This feature is good for a web membership site, where people want interactive features to help them connect with others. It could also be used to provide customer support for those who have questions or problems. Anything in which it allows a more “real-time”  interaction with other people is a plus in your favor, and it doesn’t necessarily have to be contact with you directly. It can be contact with other members, contact with online sales representatives, or technical troubleshooters. As long as they are engaging your web site Internet marketing in ways that engage them completely, you will have more and more of their attention.  If you don’t spruce up your site and make it more fun for those visiting, it will just be same boring and stale web site, and it will become a difficult task to generate interest solely on the strength of your products and services only.